Suntec, Singapore
24th - 25th October 2018

FUTR is pleased to invite you on our Christmas-themed immersive tour of leading customer experiences across London! As market challenges continue to intensify, who will be on top of their experience game this Christmas? You will have the exclusive opportunity to step into the London consumers’ shoes and explore which companies are bringing magic into customers’ lives during the festive season.

Last year, Amazon opened a one-week-only ‘Home of Black Friday’ pop-up shop designed to look and feel like a Soho home. This year, we have already seen Selfridges break a world record, unveiling its rock-and-roll and pop culture themed Christmas shop a full 145 days before Xmas!

But this is just the beginning. What magic will this season hold? What trends and unforgettable customer experiences will we see come to life this Christmas season? Don’t miss this one-time-only opportunity to experience them first-hand on one of our uniquely designed tours!

DATE: 30th November 2018
TIME: 12:30PM – 6:00PM
LOCATION: Various locations across London (Start and end location to be shared with confirmed attendees closer to the date)
COST: Early Bird Rate until 5th Oct - £525 per person (including VAT); £650 per person thereafter


  • Step away from the day-to-day and reconnect with your customer. Gain inspiration and learn from experiences that are setting the standard for your customers’ expectations.

  • Explore 5-7 unique experiences and site visits guided by experts and trained facilitator.

  • Unique format designed to encourage learning, e.g. gamified missions to test innovations first-hand.

  • Peek behind the curtain, e.g. Insights from the actual people who did it, exclusive behind-the-scenes visits, etc.

  • Connect the dots across industries to unlock new opportunities.

  • Leave with tangible outcomes: Guidebook, visual summary of insights, connect with peers/expand network, learn something that will inspire you to do something differently tomorrow.


Shhh…Just as a little kid relishes in being surprised as they open their presents on Christmas morning, we like to keep our stops a secret. Don’t worry, all will be revealed throughout the day’s journey.

We don’t want to be a complete Grinch about it - here are some hints ☺ On this afternoon tour, we will explore inspiring experiences, concepts and themes such as:

  • Limited-run Christmas exclusives –e.g. unique pop-up events; personalised products and services, creative displays and installations, etc.

  • Evolving role of the store / physical space (e.g. showroom to learn, marketing vehicle through unique Instagrammable experiences, shoppable real-life environments, multi-sensory experiences to evoke emotion, etc.)

  • Empowering the human face of retail on the frontlines

  • Power of communities and community-based concepts

  • Best of both worlds – how online is making offline more personal


  • This tour is ideal for executives from consumer-facing companies who are passionate about their customers and serious about upping their experience game.

  • These could include CEOs, COOs, CMOs, CCOs, CDOs, Designers, Directors; and Managers (Innovation, Brand, Customer Insight, Marketers, Digital, Customer Experience Leads, Stores, Merchandising).

  • Interested in inspiring your team or having a unique event for your Christmas party? Please get in touch via to book a private tour for your team!

The tour will be facilitated by FUTR Immerse, a division of FUTR Group. For a flavour of what you’ll experience, watch the video highlights of recent tours:

Click here to watch the highlights.

Confirm your spot today by clicking here.

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The FUTR is here. M20/20 expands into FUtureTRends; the year-round conversation on the future of consumer-facing commerce.

In 2015 we created our vision for a new type of event. Millennial 20/20 was disruptive, both in terms of format and content. We were quick to identify the rapidly-changing consumer landscape driven by the digitally-savvy, mobile-first, tech-native millennial generation. Our vision was to bring together brands and retailers with the latest solutions and innovations able to meet these needs and transform each part of the customer journey.

After our successful launch in London, demand from our community took us all over the world, hosting summits in Singapore, New York and Sydney in just 18 months.

Over this time, we witnessed multiple trends, technologies, innovations and business models that held the potential to disrupt the way brands and retailers operate. It became apparent that these changes were moving at a much faster pace than we ever imagined. While still driven by empowered consumers, we identified trends that were in the near-future that we wanted to bring to life through our events.

FUTR is our own evolution. FUTR is actively engaged in next-generation commerce. FUTR is the must-attend event to identify what’s next.

The FUTR is here.

This isn’t just a conference and exhibition. FUTR is an authentic global community for those who want to stay at the cutting-edge of insights, technology and solutions. The move to FUTR is not only a change of name, but a new commitment to year-round conversation for analysis and insight-sharing. A watering hole for the future-focused leaders who want to see “what’s next”, understand how to bridge ‘the gap between now and next’, while carrying forward authentic values with no baggage. FUTR is both cross-industry and global. We strive to find the lessons from across the globe to inspire and mobilise leaders as they seek to connect with today’s consumer.

M20/20 was the launch pad for us to understand this space; to listen and learn what leaders and innovators really want. FUTR is the next chapter.

Whether it’s accessing brand-new content at one of our summits, attending insightful roundtables and workshops, or gaining knowledge from our newly-launched research platform FUTR Insights; we want you to be part of FUTR for all Future Trends.

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